Viva ILM Tubes will showcase one if its most stylish innovations — a tube created for Martino Volume Serum. The supplier is known for its technology that makes it possible to create an injection-molded tube with an in-mold label using only one material, polypropylene (PP). 

A ‘breakthrough golden 3-D effect,’ plus black for an eye-catching contrast, makes the tube memorable. The team at Viva used a diamond holographic film substrate, laminated in the in- mold label, between two layers of cast PP.

As 100% PP, the tube is 100% recyclable and uses up to 35% less energy than a traditional tube, to produce. Viva IML manufactured and printed all the components for this package under the same roof in Toronto.

Luxe Pack New York Booth No: D508